A recent survey revealed that individuals with monthly incomes below 500 USD in Vietnam are the group losing the most when investing in cryptocurrencies. The survey was conducted by IVY – a Fintech media entity – in collaboration with Bybit trading platform and Tiger Research, collecting feedback from 4,300 users.
Specifically, 47.3% of people in the income group below 500 USD reported losses, while 32% recorded profits and 20.7% broke even. This group tends to be drawn into hot trends like AI or meme coins, and their investment decisions are largely influenced by social media influencers (KOLs).
Meanwhile, investors with monthly incomes from 500–2,000 USD have a higher profit rate (42.4% with profits), with a more cautious approach to information, relying more on fundamental analysis and community news. The group earning over 2,000 USD per month has a more balanced result, with 41.8% profits – 41.8% losses, typically less interested in meme coins and mainly researching through online and offline communities.
Mr. Nguyen Duy Tin – IVY representative – noted that most Vietnamese digital asset investors are young, tech-savvy, and have a good ability to acquire new knowledge. However, he also emphasized that investing in digital assets is not suitable for those lacking knowledge, being impulsive, and expecting to get rich quickly, as blockchain and Web3 technology should be viewed as a future platform rather than a short-term speculative tool.
Additionally, the survey results showed that over 60% of participants consider themselves holders – long-term investors, and 59% stated that their market participation goal is to achieve financial freedom.
The IVY representative emphasized the essential role of financial education and proper communication in the current stage, especially when the digital asset market in Vietnam is still quite young. Communication channels, communities, and KOLs need to spread accurate knowledge, avoiding creating misleading expectations or facilitating fraudulent projects.
According to Mr. Ngo Tien Vi – administrator of a Web3 investment community with over 120,000 members – many new investors still lack experience and are easily swept up by temporary trends, especially in the meme coin sector. In contrast, those with large capital and long-term thinking usually obtain profits by analyzing the actual value of projects.
He recommends that young people should build investment discipline, learn to evaluate projects based on realistic foundations, allocate capital reasonably, and only dedicate a small portion to risky investments. Particularly, they need to control emotions in the face of strong market fluctuations.
In the context of the legal framework for digital assets gradually being perfected, the Digital Industry Technology Law passed by the National Assembly in mid-June, officially recognizing digital assets from January 1, 2026, is expected to support businesses and investors to operate legally and more safely.
According to data from Triple-A and Chainalysis, Vietnam is currently in the global top 10 for digital currency ownership and penetration, while Google Trends noted that Vietnamese interest in crypto in early 2025 even surpassed real estate and securities.
Source: Vnexpress
