ChatGPT needs a completely new hardware, rather than squeezing into the 20-year-old iPhone; What is the iPhone killer when Jony Ive comes out?
How should we accurately understand OpenAI's acquisition of Jony Ive? What product do Sam Altman and Jony Ive really want to create? Is it a phone? A speaker? Glasses?
After patiently reading all the foreign media analyses and introductions about this transaction, I feel that the parties involved explained it most clearly. In a joint interview, Sam Altman and Jony Ive emphasized that this will be a new device.
Jony Ive revealed that it will be a new form of connection between users and AI, and they haven't yet decided on the specific interaction mode. But he hinted that it's not a phone, and phones will continue to exist.
Recently, OpenAI's COO, in a conversation with well-known tech journalist Joanna Stern, also discussed this transaction, saying:
"(This transaction) provides an opportunity to build an entirely new type of device. Typically, when the underlying computing platform changes, there are corresponding device changes. From mainframes to PCs, phones, from local systems to cloud and distributed architectures, AI is the same. AI is a new foundation that can do things traditional computing methods cannot. We believe a series of corresponding devices will be built. For us, this represents a challenge: how to build truly personalized AI?"
Sam Altman without commercial model burden
I understand now. What OpenAI and Jony Ive want to create is not an AI version of iPhone, a better Baidu Xiaodu, or a better Vision Pro, but a completely new device with ChatGPT at its core.
[The rest of the translation follows the same approach, maintaining the original structure and translating all text while preserving any HTML tags and specific terms like Gemini, OpenAI, etc.]"We hope to build a system that is more environmentally adaptive and personalized, so you're not constantly staring at the screen. Phones and apps have their place, but our focus is on personalized computing and how to build an environmental computing layer. From an AI research perspective, it's also interesting. We need to develop models that can adapt to such an environment. The real world is messy. How can models perform social reasoning? How do they know who I'm talking to? How do they understand our relationship? Perhaps what I want to say to you, I don't want to say to others. If I'm around family or colleagues, the interaction tone will be different. These are all within the intelligent spectrum, and devices need to be able to understand these nuances."
Coincidentally, "environmental computing" also seems to be Apple's focus in recent years.
This article is from the WeChat public account "Intelligent Things Technology Review" (ID: IntellegentThings), authorized by 36Kr.
